Is Davines Cruelty-Free in 2022? SHM Answers!

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Is Davines Cruelty-Free? No, Davines isn’t a cruelty-free brand.

This typically means that the company sells its products (or some of it) in China. It could also be that the company conducts animal testing. Or finance third parties in testing ingredients or products on animals.

In any of these cases, a company that engages in such practices is not a cruelty-free brand. Because Davines sells some of its products in China, it’s clear the brand isn’t a cruelty-free brand.

What’s a Cruelty-free Brand

This is a brand that cares for animal welfare. And does not support, in any way, animal cruelty. Some of these companies are also vegan while others aren’t. However, what’s important is that a brand doesn’t have a hand in animal suffering.

Some vegans can argue that animals shouldn’t be killed. Nor should any testing be done on them. While the latter is what everyone should fight for, the former isn’t always feasible.

This is because animals are created, not all of them, for human consumption. Killing them properly and not letting them go through untold pain or suffering is what we all clamor for.

Of course, this might not sit well with some of our readers. But that’s just what we adopt here even though we are vehemently against testing ingredients on animals.

About the Davines Brand

Davines is a very popular, well known Italian beauty and hair product brand.

The brand sells not only dye but also hair maintenance and care products to both salons and particular clients.

While it started as a small entrepreneurial business in Parma, Italy it has made a name for itself in the international market. Thanks to the quality of the products it procures and marketing as a natural, ethical, sustainable brand.

The company’s motto is “best for the world”. With such a lovely reputation, one would think Davines is against animal testing, but question is to ask is:

Is Davines Cruelty-Free?

When you visit the FAQ on its website, you’ll find a tab that says a rather small and brief “No, we do not test on animals”.

But this is demonstrably not true: some of its products and ingredients are sourced and manufactured in China, where it also sells.

Chinese law requires that products be tested on animals to see if they might pose a danger to customers. And it is required, by law, to conduct animal testing if you want to put your products in the shelves of Chinese stores.

Therefore, it follows suit that Davines supports animal testing by selling in China. And that even the company’s products manufactured for the international market might fall under this category if Chinese ingredients are used in making them. Or if they have been produced in China.

In addition, the name “Davines” also doesn’t come up in any animal cruelty free brand database, such as PETA’s.


To summarize:

Davines is NOT cruelty-free as the brand sells in China and buy from Chinese sources and manufacturers.

If you like this brand, we encourage you to email them your thoughts about their knowing or unknowing support of this Chinese law. We also want to encourage you to use other brands that are 100% cruelty free such as Yardley or Lush.

We earn commissions if you purchase thru our link. Majority of products aren’t tested by the site owner (except a few). Content is from the research and feedback of users.